this is me
I’m not one for talking about myself.
In fact, if you stick with me you’ll see pretty quickly that my true joy is talking about my clients and helping to get their message out.
Anyway, here goes!
Hi, I’m Rosie! I am a proud Mum of 2 awesome boys and together we love holidays, days out, running, walking, cycling and swimming.
I always have music playing the soundtrack to my day. Whether it be Radio 2 when I’m working, The Chemical Brothers for running or Rod Stewart when I just want to chill, the speaker is always on!
I love holidays and new experiences, everything about them makes me shine on the inside! From immersing myself in the culture to soaking up the sun with a freshly made Pina Colada in my hand!
I am also obsessed with Giraffes! (You might have guessed that already) I have ornaments, art, even tattoos of them…. and of course, I named my business after them.
Most of all I enjoy what I do. Creating effective marketing that makes an impression on the target audience, brings me joy.
Why I love Digital Marketing
Marketing is all about people, which I love.
Marketing is about identifying what people want vs. what they need, how they feel, how they make decisions and how they engage with brands. It doesn’t end there, it’s also about really understanding how those brands become a part of their lives. And there are external factors to consider, what impacts them outside of the sphere of this particular campaign.
Getting to the heart of how to effectively communicate with a target audience, is one of the most satisfying parts of marketing. And that’s why I love doing what I do.
When a marketing campaign hits home and creates solid engagement with the consumer it was designed to reach, that’s when I know I’ve done my job well.
I launched my freelancing career 6 years ago, and I haven’t looked back.
Every business I work with, I become part of their team. I am invested in their success. Building strong mutual relationships, through trust and hard work, that’s the core of what I do.
Why you should consider a Freelance Digital Marketer
Is this you?
You know you need digital marketing in today’s technology driven world.
You know that digital is now the leading platform in marketing to reach potential customers, of all ages and types, in all walks of life.
You lack the internal resource for digital marketing OR you need additional resources to support your internal marketing team.
But you don’t know how, or where to start. THEN YOU NEED ME!
“We have been working with Rosie for the last 4 years. Her continued support and input has meant we can concentrate on what we do well, leaving her to look after our website and digital marketing needs which is helping our business grow."
— Luke Reed, Total Renewable Solutions
There are so many facets to a successful marketing campaign.
You need an effective strategy, specialised social media marketing and paid advertisements.
You need to nail your PPC and SEO.
Your website needs to be on point, and you should set up a funnel for effective email marketing. Don’t forget awesome copywriting, customer insight analysis and more.
So what do you do when you don’t have the capacity to run a full in-house marketing team, with members each focusing on their own area of expertise?
That’s where a freelance digital marketer, with tons of experience across the board could be your solution. Finding the right freelancer, that will offer you consistent results, whether it be for one off projects, or on an on-going basis, only happens when relationships are built out of understanding.
WHAT I DO
I want to get to know you and your business, most importantly I want to see you succeed. I spend time talking to prospective clients, to ensure we are a good fit. Only with a strong working relationship will my three point marketing plan work.
PLAN
My strengths lay firmly in strategy and joining the dots between what you need and how you get it. I ask the right questions and identify the best opportunities to reach your goal.
Once we’ve got a strong plan in place, you’ll be able to see a roadmap of how your marketing plan looks. This roadmap will underpin everything we do as we move forward. We’ll have all bases covered, we’ll know exactly how you’re going to get from point A to point B, and collect plenty of business along the way.
CONNECT
Making the magic happen! All marketing is about making connections. Connections with your audience, your clients and all those around you – bringing you closer to reaching your goals and making a success of your business.
Putting words into action, you’ll be able to put your strategy to work. And you’ll see the benefits from the start. The right marketing achieves an increase in engagement, builds trust, gains credibility and grows your reputation in the right spheres.
GROW
When you’re clear on your strategy, and you’re being consistent with the connections you are making, you’ll see your business really grow. More than that, it will absolutely flourish!
What’s it like to work with me?
I will always be honest and up-front. I’m not going to lie to you, to tell you what you want to hear. I give my honest and professional advice as this the only way we can achieve your goals together.
I always take the time to explain processes and strategies whenever you need more detail. I won’t try to bamboozle you with marketing ‘lingo’!
And if you need a service that I don’t specialise in, I work alongside a whole host of other amazing freelancers, covering all manner of expertise. I’ll help source the right person to fill that gap to see our plan through.
What my clients say
I have worked with service providers in many different business areas, from renewable energy and local government to event video production and an independent hypnotherapist. So don’t just take my word for my abilities, read what they said …
“Rosie is a brilliant digital marketing freelancer who is a delight to work with!
“As a marketing freelancer myself, it’s important to find the right person to support you & your clients as it’s a direct reflection of your own service. Rosie has worked with me to deliver PPC account management and she was extremely knowledgeable, responsive and thorough. She is pragmatic in her approach, always thinking ahead, putting forward great suggestions to meet objectives!”
Sue Westhead, Compass Marketing Solutions
“After considering a number of options to help meet our marketing needs, we felt the best option would be to secure dedicated freelance resource through Rosie at Digital Giraffe. Rosie brings a strong track record, a wealth of knowledge and experience, alongside the skills and attributes we needed to add to our team.
Rosie has been able to digest and understand the brief and work quickly and effectively across the team to gain trust and ‘buy in’ at both strategic and operations levels, shaping and directing our digital marketing and campaigning efforts, to support us in working towards our KPI’s and leading indicators.”
Growth Works with Skills
Need to know more?
Building a service based business is hard. When there is no physical, tangible product, how do you convince someone to invest in something they can’t see or feel?
I want to help you achieve clarity, trust and credibility for your business.
These three elements are key to growth and success.
I’ll talk more about how you can simply and effectively build these three elements in my next blog, so watch this space!
But if you want to find out more right now, then drop me a line and see how we can work together.